Social media has changed the way we do business. People check you out on Linkedin. Google you under the boardroom table. Read your tweets and look you up on Facebook BEFORE they respond to your email, return your call, say yes to your meeting, invite you for an interview or refer you a client. What happens when someone looks you up? Is your online personal brand ready for business?

In this highly interactive session, Social Media Trainer and Personal Branding Strategist Cher Jones will show you how to use social media to create a business-ready personal brand. You’ll learn the 6 key components every social media profile must have to appear professional, trustworthy and focused. You’ll discover how to use social media to find opportunities, tap into your network, make valuable new connections and showcase your skills, knowledge and experience while avoiding career killing mistakes. By the end of the session you will have worked on a few key areas of your profile and created your own social media action plan checklist to help you build a powerful online brand that means business.

On social media? Hashtag #leanincanada to join the conversation!

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